Middle schoolers in this public school must write a two-page paper on why they failed and what they intend to do about it each time they receive a D or F on a test or project. Then, they must get their parents to sign it along with the teacher, and even the principal if it is a recurring problem.
Why? Because at this school "failure is not tolerated."
The result is that the students get to redo the project or retake the test and the scores are averaged together. Who wins? Sounds like the school does to me.
What exactly does this teach the students? Does it teach them the difference between failing and failure? Does it teach them that failing is part of the success process? Does it teach them that failing can actually lead to success?
Or, does it teach them to fear the prospect of failure? And, when we are afraid to fail, we become afraid to try. And, when we are afraid to try, mediocrity sets in, ambivalence takes over, and apathy becomes our driver.
Edison might have given up if he had to write a two-page paper each time he failed. Steve Jobs may never have pushed through with the Mac II when the original Mac sales were disappointing. Walt Disney would have never found Mickey. And, none of us would be standing right now, let alone walking (because as a baby we become intimately acquainted with failure as we learn to stand and walk).
We tend to think the problem with education is found in grammar, math, and history. I wonder if it is found in the way we treat those we say we care about the most.
houston@figment-consulting.com
Monday, September 23, 2019
Friday, September 20, 2019
A Zig and a Fig
"You cannot perform in a manner inconsistent with the way you see yourself." Zig Ziglar
Our behavior is inspired by our beliefs. These beliefs are not in what we can have in life but in what we are worthy to receive and hold onto. Our belief in ourselves guides our behavior, produces the results we see in our lives, and either lifts us higher or restrains us from what we might become.
Perhaps if we spent more time in school working to elevate the confidence each student has in themselves, the other results might just manifest too.
A "C" student becomes an "A" student when they first believe they are an "A" student. Sometimes though, they must make a temporary stop at "B" just to make sure.
houston@figment-consulting.com
Tuesday, September 17, 2019
Customer service in schools? Don't let data guide you.
Customer service is not a program. It is not an initiative. It is not the technology you use. It is not something you do.
And please, whatever you do, don't let data lead the way. For many years the number one question asked by guests at the Magic Kingdom, according to data, was, "What time does the 3 o'clock parade start?"
Imagine if Walt Disney World had spent an inordinate amount of time seeking ways to ensure the guests understood that the 3 o'clock parade began at 3 o'clock. It would not have minimized the question and Disney would have been dumbfounded because the data told them this was the problem. (See point 3 below for the answer)
Too many schools work from the outside-in. They launch initiatives to offset parent problems or an influx of calls. They purchase new technology in order to make it easier for parents to connect with the schools. And, they gather data that tells them how many parents are complaining about X, Y, or Z so they can then work to alleviate X, Y, or Z.
Over time the band-aid approach of initiatives fails and schools are left to wonder why. So, they move on to purchase new technology or reassess the data and the pattern begins again.
Where are they going wrong?
1. Amy Cuddy, a Harvard Psychologist, and TED speaker, says that "how you say something is more important than what you say."
Walt Disney World understands that customer service (guest experience) must be a culture -- not a program nor an initiative. And, technology must serve the guest experience culture and bring value to it. And, data? Well, data is used properly to help Walt Disney World identify pain points and delight opportunities. You see, customer service is not an effort to overcome a bad experience. It is also an opportunity to build experiences that continually delight the customer and build loyalty.
More importantly, Walt Disney World understands that how you say something carries more weight than what you say. But, when HOW and WHAT merge together seamlessly and both are done properly, delight is the result.
2. If schools truly want to serve their students then they must move beyond the idea of initiatives and programs. They must place technology and data where they belong. They must, I repeat, must move toward a culture of service that permeates the school.
My oldest son started his college experience in a class designed to assist new students with the college experience and, hopefully, lead to better retention of students. His professor, on the first day of class, spent much of the time sharing how much he cared about them and wanted them to succeed. "I am here for you this semester to make sure you have a great experience," is what he told them. One week later he was gone, replaced by a new professor who repeated the same content. Why? Because it was an initiative of the university and for those who led it, they had their script to follow but their heart was not in it.
Another professor of his that same semester went about her duties of teaching and guiding the students, answering their questions, encouraging them, and working to inspire them. When she would see my son on campus, she would walk over and ask him how he was doing and how his other classes were going. She didn't need to tell him how much she cared but when she said it, he knew she meant it. For her, it was not a program nor a script. It is who she is, not what she does.
Three years later when she sees him she still inquires about his well-being.
3. Back to the 3 o'clock parade. Disney understood that the real question being asked was somewhere below the surface. The data did not guide them, rather it assisted them because they kept it where it needed to stay -- in a support role. Once they uncovered the real question being asked, they then built it into their culture of how to answer it (how you say something). (If you want to know what they did, shoot me an email - houston@figment-consulting.com)
When a student says something improper in a school that has a customer-service culture, they understand the real issue might lie below the surface. And, they are trained to look for it, be open to it, and how to probe for it.
It has a completely different feel to it.
Start with these three tenets and you can begin to build a customer service culture in your school -- one that will last and one that will radically improve the relationships you desire with your students and parents.
houston@figment-consulting.com
And please, whatever you do, don't let data lead the way. For many years the number one question asked by guests at the Magic Kingdom, according to data, was, "What time does the 3 o'clock parade start?"
Imagine if Walt Disney World had spent an inordinate amount of time seeking ways to ensure the guests understood that the 3 o'clock parade began at 3 o'clock. It would not have minimized the question and Disney would have been dumbfounded because the data told them this was the problem. (See point 3 below for the answer)
Too many schools work from the outside-in. They launch initiatives to offset parent problems or an influx of calls. They purchase new technology in order to make it easier for parents to connect with the schools. And, they gather data that tells them how many parents are complaining about X, Y, or Z so they can then work to alleviate X, Y, or Z.
Over time the band-aid approach of initiatives fails and schools are left to wonder why. So, they move on to purchase new technology or reassess the data and the pattern begins again.
Where are they going wrong?
1. Amy Cuddy, a Harvard Psychologist, and TED speaker, says that "how you say something is more important than what you say."
Walt Disney World understands that customer service (guest experience) must be a culture -- not a program nor an initiative. And, technology must serve the guest experience culture and bring value to it. And, data? Well, data is used properly to help Walt Disney World identify pain points and delight opportunities. You see, customer service is not an effort to overcome a bad experience. It is also an opportunity to build experiences that continually delight the customer and build loyalty.
More importantly, Walt Disney World understands that how you say something carries more weight than what you say. But, when HOW and WHAT merge together seamlessly and both are done properly, delight is the result.
2. If schools truly want to serve their students then they must move beyond the idea of initiatives and programs. They must place technology and data where they belong. They must, I repeat, must move toward a culture of service that permeates the school.
My oldest son started his college experience in a class designed to assist new students with the college experience and, hopefully, lead to better retention of students. His professor, on the first day of class, spent much of the time sharing how much he cared about them and wanted them to succeed. "I am here for you this semester to make sure you have a great experience," is what he told them. One week later he was gone, replaced by a new professor who repeated the same content. Why? Because it was an initiative of the university and for those who led it, they had their script to follow but their heart was not in it.
Another professor of his that same semester went about her duties of teaching and guiding the students, answering their questions, encouraging them, and working to inspire them. When she would see my son on campus, she would walk over and ask him how he was doing and how his other classes were going. She didn't need to tell him how much she cared but when she said it, he knew she meant it. For her, it was not a program nor a script. It is who she is, not what she does.
Three years later when she sees him she still inquires about his well-being.
3. Back to the 3 o'clock parade. Disney understood that the real question being asked was somewhere below the surface. The data did not guide them, rather it assisted them because they kept it where it needed to stay -- in a support role. Once they uncovered the real question being asked, they then built it into their culture of how to answer it (how you say something). (If you want to know what they did, shoot me an email - houston@figment-consulting.com)
When a student says something improper in a school that has a customer-service culture, they understand the real issue might lie below the surface. And, they are trained to look for it, be open to it, and how to probe for it.
It has a completely different feel to it.
Start with these three tenets and you can begin to build a customer service culture in your school -- one that will last and one that will radically improve the relationships you desire with your students and parents.
houston@figment-consulting.com
Monday, September 16, 2019
A blank sheet of paper . . .
In 1974 Marty Sklar had just been promoted to creative leader of Walt Disney Imagineering -- the creative force behind the theme parks and other guest experiences. At the time Walt Disney World in Florida had just opened and EPCOT Center was on its way (Disneyland in California was in operation). Over his tenure as the leader, it grew to eleven theme parks across the globe on three continents.
Back to 1974 though. In one of his first meetings, Sklar set out a black piece of paper in front of the Imagineers who had gathered for the launch.
"There are two ways to look at a blank sheet of paper," Sklar told the creative team. "It can be the most frightening thing in the world because you have to make the first mark on it. Or it can be the greatest opportunity in the world because you get to make the first mark -- you can let your imagination fly in any direction, and create whole new worlds!"
If a blank sheet of paper were placed in front of you, how would you see it? Answering that question can make all the difference in the world as to what you may or may not create moving forward.
Back to 1974 though. In one of his first meetings, Sklar set out a black piece of paper in front of the Imagineers who had gathered for the launch.
"There are two ways to look at a blank sheet of paper," Sklar told the creative team. "It can be the most frightening thing in the world because you have to make the first mark on it. Or it can be the greatest opportunity in the world because you get to make the first mark -- you can let your imagination fly in any direction, and create whole new worlds!"
If a blank sheet of paper were placed in front of you, how would you see it? Answering that question can make all the difference in the world as to what you may or may not create moving forward.
Friday, September 13, 2019
The virtual school model is broken . . .
Rogers Morton, the campaign manager for the presidential candidate, Gerald Ford, had lost 5 of the last 6 primaries when he uttered the phrase, as reported by Washington Post, "I'm not going to rearrange the furniture on the Titanic."
Morton uttered this phrase as he took over leading the campaign just a month prior. He knew, that in order for Ford to win, he could not continue to do what had been done. It wasn't working. It could not be tweaked. It could not be adapted. It had to be fundamentally changed.
Unfortunately for Ford, the changes made were too late and Jimmy Carter was elected President of the United States later that year.
My hope, as I utter the same "Titanic phrase" as it relates to the current virtual school model, is that it is not too late for virtual learning. It already is for the current model and that is fine. However, there is hope, I believe, for virtual learning -- a new model, "a new hope" as Star Wars might say.
Mr. Morton was correct though. We cannot merely rearrange the deck chairs, nor play music while the virtual school Titanic we are sailing on is sinking. The iceberg has already been struck so merely altering course will not do. The current model is already taking on water and there is an undeniable tilt to the ship.
What we must do is to rethink the virtual learning ship altogether. We need to throw away the old blueprints and rebuild with a new idea in mind.
After the Titanic struck the iceberg it took only 2 hours and 40 minutes for the mighty luxury liner to sink below the Atlantic surface. How long will it take the current virtual model to sink now that the iceberg has been struck?
That is why the time is now to reimagine virtual learning. The ocean still beckons for those willing to sail it.
#virtualschools #virtuallearning #elearning #blendedlearning #K12 #education #EpicCharterSchools #A3Education #GeorgiaCyberSchool #OhioVirtual #ConnectionsAcademy
Morton uttered this phrase as he took over leading the campaign just a month prior. He knew, that in order for Ford to win, he could not continue to do what had been done. It wasn't working. It could not be tweaked. It could not be adapted. It had to be fundamentally changed.
Unfortunately for Ford, the changes made were too late and Jimmy Carter was elected President of the United States later that year.
My hope, as I utter the same "Titanic phrase" as it relates to the current virtual school model, is that it is not too late for virtual learning. It already is for the current model and that is fine. However, there is hope, I believe, for virtual learning -- a new model, "a new hope" as Star Wars might say.
Mr. Morton was correct though. We cannot merely rearrange the deck chairs, nor play music while the virtual school Titanic we are sailing on is sinking. The iceberg has already been struck so merely altering course will not do. The current model is already taking on water and there is an undeniable tilt to the ship.
What we must do is to rethink the virtual learning ship altogether. We need to throw away the old blueprints and rebuild with a new idea in mind.
After the Titanic struck the iceberg it took only 2 hours and 40 minutes for the mighty luxury liner to sink below the Atlantic surface. How long will it take the current virtual model to sink now that the iceberg has been struck?
That is why the time is now to reimagine virtual learning. The ocean still beckons for those willing to sail it.
#virtualschools #virtuallearning #elearning #blendedlearning #K12 #education #EpicCharterSchools #A3Education #GeorgiaCyberSchool #OhioVirtual #ConnectionsAcademy
Friday, September 6, 2019
And, as I was saying . . .
In late 2016 I penned what I called "My Last Blog Post" and I thought I meant it. However, here we are three years later and I find myself writing again.
In some ways so much has changed in the three years. In other ways, very little has changed. Since I last wrote the virtual school model has continued to deteriorate.
California sued K12
ECOT (Ohio) was shut down
A3 (California) leaders are under investigation for crimes
Epic (Oklahoma) leaders are under investigation for embezzlement
Georgia Cyber and K12 are in litigation
What hasn't changed much? Virtual schools continue to struggle with academic progress, retention, and in-year withdrawals.
Search "North Carolina virtual schools" and you will see what I mean. Then, search "Georgia online schools" and you will see it again. Oh, wait, search "California virtual schools" and you will see it once more.
So, over the past year, I have taken my effort to the state level. By working with states, I intend to reimagine virtual learning, create new models of virtual schools, and serve the kids the way they deserve to be served.
All I needed was "one little spark of inspiration."
#virtualschools #K12 #GeorgiaCyber #NorthCarolinaVirtual #A3 #EpicCharterSchools #elearning #Tennessee #Ohio
In some ways so much has changed in the three years. In other ways, very little has changed. Since I last wrote the virtual school model has continued to deteriorate.
California sued K12
ECOT (Ohio) was shut down
A3 (California) leaders are under investigation for crimes
Epic (Oklahoma) leaders are under investigation for embezzlement
Georgia Cyber and K12 are in litigation
What hasn't changed much? Virtual schools continue to struggle with academic progress, retention, and in-year withdrawals.
Search "North Carolina virtual schools" and you will see what I mean. Then, search "Georgia online schools" and you will see it again. Oh, wait, search "California virtual schools" and you will see it once more.
So, over the past year, I have taken my effort to the state level. By working with states, I intend to reimagine virtual learning, create new models of virtual schools, and serve the kids the way they deserve to be served.
All I needed was "one little spark of inspiration."
#virtualschools #K12 #GeorgiaCyber #NorthCarolinaVirtual #A3 #EpicCharterSchools #elearning #Tennessee #Ohio
Thursday, September 1, 2016
My last blog post
It renewed my hope in what virtual could be, and should be.
However, over the past three years, I have also had the opportunity to expand the role of Figment and branch out beyond the confines of education. In doing so it allowed me, and us at Figment, to play in fields that produce inspiring work.
Most recently we helped launch former American Idol Terrian's music career with her debut single, 'I Am Free.' And, we continue to work with her, guiding her as she moves into her next stages beyond the launch.
Also, we have had the pleasure of working with Disney Master Artist, and celebrity artist, Kevin-John. He is an amazing talent and a wonderful personality. Currently, we are working to expand his brand in new and exciting ways that could propel him far down the path of celebrity over the next few years.
We have also had the pleasure of one-off efforts with some unique talent in a variety of fields, fields that lend themselves to producing good (not just good work, but good overall). To say it has been fun would be an understatement.
But, what to do with my passion for virtual schooling? What should I do with my desire to help schools build virtual schools that serve families -- I still recall the tens of thousands of families I have had the pleasure of meeting and talking with over the years. And recently I have been able to present my message from Pennsylvania to British Columbia.
However, I thought about leaving it all behind, and I was close to doing just that. In the end, though, after months of contemplating, soul-searching, and planning, I have decided to let Figment continue to evolve down the path it is headed -- talent management, marketing consulting, sales training, SEO, design, and simply producing great, fun work. In other words, putting good in the world.
With that decision, I then turned my attention to continuing the effort to help virtual schools. In essence, I am splitting the two, separating them. Moving forward Figment will concentrate on marketing, sales, and talent management, with me continuing to lead the charge.
I will also be launching a new endeavor that will allow me to continue working to expand the message of what virtual schools need to succeed. It will continue to be based on my Virtual School Manifesto: Nine Essential Ingredients.
It will allow me to produce material, further conduct seminars, training, and speaking engagements focused on virtual schooling, but it will be separate from Figment. Soon I will launch it under my own name, Houston Tucker.
So, while this is my last blog post at Figment, I am not leaving (Figment will be taking over this blog). I care too much about the work we are doing at Figment to let it go. However, I also care about helping virtual schools serve families the way they deserve to be served.
Thank you, readers. Over the years it has grown from my family reading my blog posts (mostly because I asked them to) to hundreds and thousands reading it daily.
Stay tuned. More to come from Figment and me.
houston@figment-consulting.com
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