Saturday, January 2, 2016

Virtual School Enrollment Call Centers

If you pay your Enrollment team, or enrollment call center, based on enrollments, you do not and cannot have a retention culture.

So, you can unleash all of the "retention programs" you want but they will not have the impact you desire. And, your marketing efforts will fall flat, no matter how brilliant they may appear.

Attrition rates (in-year departures) and retention rates are what they are in virtual schools because we merely want to talk the talk while avoiding walking the talk.

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